What's in it for the customer?
Updated: Sep 4, 2019
STOP selling your product and sell its value! Only about 5 percent of your time should be spent on the actual product when talking to customers.
95% OF WHAT YOU SAY SHOULD BE ABOUT YOUR PRODUCT'S VALUE AND HOW NO OTHER SERVICE WILL ENHANCE THEIR LIFE LIKE YOURS!
Most of you are not selling your product because you are too busy selling your product.